Founder and CEO Under Armour
Under Armour Founder and CEO Kevin Plank launched the company in 1995 while playing college football as a special teams captain for the University of Maryland. Tired of repeatedly changing the cotton T-shirt under his jersey as it became wet and heavy during the course of a game, he set out to develop a next generation shirt that would remain drier and lighter and consistently perform under the most extreme conditions. A year of fabric sourcing and product testing resulted in the first Under Armour compression t-shirt and a new category of sporting apparel called performance apparel. Since that first prototype, Under Armour products have evolved and expanded to include a wide variety of shirts, shorts, underwear, outerwear, gloves and footwear. Beyond basic American team sports, Kevin has grown the Under Armour brand globally. The Company’s products are sold worldwide and worn by athletes at all levels – from youth to professional – on playing fields around the globe. Under Armour is the official performance outfitter for the Boomer Esiason Foundation. This forward-thinking, quickly-growing sports apparel company provides product for a variety of events and participants, from the athletes running in the ING New York City Marathon to the pro and amateur clay shooters competing in Boomer’s Big Bang. Under Armour also provides ongoing support for the Foundation by sponsoring events and helping raise awareness of our mission.